If the lack of skilled workers is creating a hiring void in your neck of the woods, brace yourself as poor employer brand begins to create the Perfect Storm.
I read a great article today by career and business coach Debbie Benami-Rahm, who has lots to say about employee engagement -- and the earlier, the better. Check this out:
The way your organization handles the interview and hiring process either brings you the talent you want or scares your talent away.
Bingo. And when it comes to onboarding new employees, Debbie adds:
Research shows it takes nearly 90 days of employment for new employees to really evaluate the information they receive during the recruiting and onboarding process. After 90 days, they step back and look at their experiences with the culture of the company, their peers and managers, and their training. Those experiences tell them whether they and their jobs are a good fit and whether they see themselves building a career within the organization. Those experiences dictate whether they stay with the company. This is one of the first solution keys to your employee retention challenge.
Debbie, I couldn't agree with you more that workforce engagement begins from the moment of initial contact with potential employees. Ten years ago recruiting leaders thought in terms of an "employer driven" or "candidate driven" marketplace, but no longer; in today's increasingly global and competitive landscape for talent, the rules change while we sleep. Employers that are slow to incorporate critical elements of early candidate engagement are already beginning to discover that retention is only the tip of the iceberg: the challenge of competing for a scarce, electronically connected talent pool has the potential to devastate a bottom line with longterm vacancies.
Something to think about while global internet usage grows annually in triple digits, US jobs continue to move overseas by the millions, baby boomers slip off into the sunset wearing Hawaiian shirts and flip flops, and slumbering economies in other parts of the world wake up with a vengeance.
War for talent, anyone?
Technorati tags: Recruiting, Hiring, Employer Brand, Employee Engagement
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