Well, it's the start of a brand New Year, and Michael Maynard is back with yet another interesting and entertaining perspective, this time about the relevance of an old TV show and the current political fanfare.
One of the guilty pleasures of the holiday season is to watch episodes of the original "The Twilight Zone." It has been 50 years since the TV show was first broadcast (1959 - 1964). The shows were in black and white -- I find the black and white makes the episodes more scary and ominous. The backdrops and acting are frequently over the top and cheesy, but they just add to the overall suspense. Writer and Producer Rod Serling's introductions were intense, melodramatic and pithy. I was five-years-old at the time -- I was allowed to stay up late on Friday nights to watch the scarefest. I became so scared that I couldn't sleep, but my fears weren't so consuming to prevent me from watching the Friday Night Fights and Make That Spare professional bowling show.
There were recurring fear-creating themes in the 156 episodes that were indicative of the time: explosion of the atomic bomb, unknowns of outer space and replacement of humans by machines. An astrophysicist and a priest have discovered a long-dead world that has been emitting a signal for centuries, the town that agreed to a "cultural exchange" program with space aliens, and the girl who trades in her parents for new, mechanical ones. Some of the shows involved timeless themes, such as the horrors of war, during the time of the United States' increasing involvement in the Vietnam War. One episode involved a National Guard tank crew seeing strange things while on war game maneuvers near the Little Bighorn battleground.
But there were more subtle continuing themes, such as the continued erosion of civilized culture. A bibliophile bank teller has all the time he wants to read the classics in the post atom bomb world; a man's old radio plays programs from the past that only he can hear; a mediocre saxophone player becomes the best musician ever but can only play to an audience of one, himself. Serling tried to show that the losses of culture to time, disinterest or machines causes the citizens of the world to be continually pulled farther apart, with little hope to be together again.
The similarities between the youthful, mediagenic President and First Family of that time to the President-in-Waiting and his family have been reported many times. There are lessons to be learned from the tragically short life and time in office of John Fitzgerald Kennedy as President that Barack Obama, or any newly appointed leader, should consider:
What's the mood? Kennedy intuitively understood that the Russian successful launch of Sputnik had made the populace fearful about the future. The US allies were concerned about America's losing political and military standing throughout the world. What was needed were new and different programs that would restore the national and international confidence. The race to the moon and the creation of the Peace Corps were bold, decisive and needed re-engagement programs.
Use the power of symbolism - The symbolism of the New Frontier made the Peace Corp and moon exploration programs seem possible, even though both were untested to the scale of previous similar efforts. The United States was going to lead the world towards the New Frontiers of space and peaceful internationalism.
Admit your mistakes and cut your losses - Being talked into undertaking the Bay of Pigs by the urging of the rich, politically supportive Cuban expatriates was dumb, undertaking the Bay of Pigs without the needed planning was dumber. While it was personally and politically difficult to pull out, it was the right decision. Other than major military escalation, there was no possible win scenarios and the downside of this approach was potential nuclear war.
Don't flinch under pressure - The television drama, "The Guns of August," showed the pressures on the young and inexperienced president. One wrong signal or misstep could potentially lead to the destruction of the world, a potential scenario that even the previous Presidents Franklin Delano Roosevelt and Harry Truman did not face. Not only did Kennedy not flinch, but he also understood the USSR leader, Nikita Khruschev, faced similar personal and political demise as he did. That apparently small realization was integral to the Guns of August resolution. Not only did Kennedy not flinch, but his actions were correctly interpreted by Khruschev as allowing both of them joint political face saving scenarios. What Kennedy did and did not do was extraordinary for any leader, not just an inexperienced one.
Who do you trust? John Kennedy had his team of the "best and brightest" Dean Rusk, Robert McNamara, McGeorge Bundy, and others, but his relationship with them was problematic due their being out of the loop in the decision to undertake the Bay of Pigs. The options that were presented by these advisors were the traditional ones: use diplomacy, challenge the Soviet armada, find a Soviet proxy similar in importance as Cuba was to the US. Kennedy turned to the person who knew him best, his brother Bobby, who would both emotionally support and mentally challenge him as the best advisors do during crisis. It was unlikely that Rusk, McNamara, et al, would have come up with the naval blockade idea, but gaining their support of the blockade so that they would do their jobs accordingly was imperative.
Think outside the box - After obtaining the spy satellite pictures showing the Soviets building Intercontinental Ballistic Missiles silos in Cuba, all of the traditional responses to the threat may have led to an atomic war. One conventional option, do nothing, would amount to appeasement and signal tacit acknowledgement to the Kremlin that the new, young United States leader could be bullied into submission. Another conventional option, take out the missile silos by air was problematic because of the defensive anti-ballistic missiles used by the Kremlin to shoot down the planes would demonstrate the potential technological military power of the USSR to the world. The third conventional option, invasion of Cuba, would likely lead to World War III. The unconventional option, use a naval blockade around Cuba, took the Russian leadership by surprise, and made them reconsider their estimate of the young President.
About Michael Maynard: Michael is a free-lance journalist and management consultant. As a freelance writer he has written for CEO and CIO magazines and other magazine and newspapers. He was managing editor and featured columnist for Global Business Newsletter. He was also a featured columnist for the Washington Post-Newsweek syndicate. For more than 25 years, Michael has been President and Co-Founder of Azimuth Partners, a marketing and business development consultancy. Michael is currently lending his consultant talents to Improved Experience, which helps employers use feedback to measure and manage competitive advantage, engagement, and retention. You can reach him at michael@improvedexperience.com.
Technorati tags: John F Kennedy, Barak Obama, political lessons.
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